Drive engagements with your apps with Bing’s new App Install Ads

Bing App Install

Advertisers: To drive engagement with an app you’ve built, try the new App Install Ads, currently in pilot for all Bing advertisers in the United States. Using App Install Ads gets customers to your app store directly, eliminating the extra time, navigation, and clicks they would otherwise need to take from your website.

This is a new ad format to help drive people directly to your app on Apple iTunes Store or Google Play Store. Similar to other ad formats in Bing Ads, you’ll find App Install Ads when you select the ad type for the campaign you want to run.

Head over to the Bing Ads Blog to find out more about App Install Ads.

Athima Chansanchai
Microsoft News Center Staff